Finnish manufacturer HMD has officially entered the Indian smartphone market with the launch of its Crest and Crest Max 5G models. These new devices aim to deliver a compelling user experience at affordable price points while prioritizing sustainability through easy self-repair features.
Attractive Pricing and Introductory Offers:
The HMD Crest is priced at Rs. 12,999, while the Crest Max 5G comes in at Rs. 14,999. These competitive prices are introductory offers, making them even more appealing to budget-conscious consumers. However, it’s unclear how long these special prices will be available.
Vibrant Displays and Powerful Chipsets:
Both the Crest and Crest Max 5G sport vibrant 6.67-inch full-HD+ OLED displays, promising immersive visuals for multimedia consumption and gaming. Under the hood, they are powered by the octa-core Unisoc T760 5G chipset, ensuring smooth performance for everyday tasks and even demanding applications.
Impressive Camera Capabilities:
The HMD Crest features a 50-megapixel dual rear camera setup with AI enhancements, while the Crest Max 5G boasts a triple rear camera system with a 64-megapixel primary sensor, a 5-megapixel ultra-wide lens, and a 2-megapixel macro sensor. Both models offer a 50-megapixel front-facing camera for high-quality selfies and video calls.
Long-lasting Batteries and Easy Repairs:
Equipped with 5,000mAh batteries and 33W fast charging support, the Crest and Crest Max 5G aim to keep users powered throughout the day. Notably, these batteries are designed to withstand 800 charging cycles, ensuring longevity. HMD has also emphasized repairability with its Repairability 1.0 feature, allowing users to easily replace components like the back panel, battery, charging port, and display.
Availability and Color Options:
The HMD Crest will be available in Midnight Blue, Lush Lilac, and Royal Pink, while the Crest Max 5G will come in Aqua Green, Deep Purple, and Royal Pink. Both models are set to go on sale in August during Amazon’s Great Freedom Sale.
A New Chapter for HMD in India:
The launch of the Crest and Crest Max 5G marks a significant milestone for HMD as it establishes its presence in the Indian smartphone market independently of the Nokia brand. With its focus on affordability, performance, and repairability, HMD aims to carve a niche for itself among the diverse Indian consumer base.
